Not too long ago, the creative team behind Dodge Ram’s marketing decided to do a series of commercial spots touting the rough-and-tough machismo of their client’s product line. Naturally they chose to use a rugged, Old West wood type treatment for their typography, and somehow along the line it was decided that they would shoot […]
Tag Archives: lettering
Step Ahead with Intertype Tee
Categories: General updates
I don’t think there could be a more appropriate T-shirt for me considering the name of my business. Alyssa created this t-shirt using a hand-cut stencil based on the coolest apron ever that we found at the International Printing Museum. We’re selling them on the Museum’s Etsy store to benefit the Museum’s efforts. I should […]
Extra Yes Letterpress Poster
Categories: General updates
Last Saturday at the International Printing Museum, a few of us docents (a group henceforth known as “The Night Shift”) decided to sink our teeth (and our type) into a new poster project. Alyssa put together a kick-ass collection of vintage advertising cuts, focusing on slogans and mostly generic taglines. There are some fantastic “perfume […]
Be still, my beating heart
Categories: General updates
Continental Terrace, Long Beach, originally uploaded by jaykay109. Gorgeous script 3D sign lettering on an apartment building in Long Beach, California. I live for “perfume scripts” like these.
Nautical Prohibition (or Forbidden Promotional Products)
Categories: Case studies
This one-off sailor jacket and canvas tote bag was emblazoned with the wordmark we assembled, inspired by one of the best boat names ever. Typefaces used are Blaktur, the over-the-top Germanic “fett” Blackletter by House Industries, and Loupot, styled after the lettering of Charles Loupot, a prominent mid-20th-century French poster artist.
Carnival Poster “Rescue”
Categories: Inspiration
Some people hoard animals in need of a good home; I hoard posters. While my friends (link 1 and link 2) were in town, we headed over to Olvera Street in downtown Los Angeles, where a street fair augmented the already-festive atmosphere of the oldest part of LA. I spotted this hard-to-miss, day-glo poster and […]
Second 1958 World’s Fair Poster Restored
Categories: Inspiration
After restoring my 1958 Dan Reisinger poster from the Brussels World’s Fair, I immediately sent off this poster for similar treatment. Depicting the Atomium, the still-standing symbol of the 1958 Expo, this poster seems to have been issued in a number of different languages (as was the Reisinger poster). I have the German edition—Weltausstellung Brüssel. […]
Josh & Alyssa’s Album Cover Wedding Invitation
Categories: Case studies
Back in November, when I posted the finished “Save the Date” postcard that Alyssa and I put together for our upcoming wedding, we still had not fully fleshed out the concept behind our actual invitation. But we did know a few things. It needed to be unusual, it need to reflect who we are, and […]
A Link to the Past
Categories: Case studies, Inspiration
I’ve been on a bit of a “ribbon lettering” kick lately. For this brochure/identity design, I was heavily inspired by a number of different sources, both old and new. I wanted to conjure the notion of “link,” without using a cliché chain illustration in the process. The idea of roads and paths intersecting felt apropos […]
3D Ribbon Script Lettering
Categories: Case studies
I’m always looking for innovative ways to set text, and in the process of creating this postcard, I thought I’d give 3D lettering a try. I wanted to use a three-dimensional “ribbon” to mimic the movement of the pen or brush in the process of cursive writing. I also wanted to reinforce the feeling […]