Ain’t nothing like seeing a design come to life.
Metal type
Categories: General updates
Tag Archives: identity
I AM STERN Fold of the Week
Categories: General updates
Thrilled to be featured on Trish Witkowski’s FOLD of the WEEK with our design for the I AM STERN laser-cut folding mailer.
Laser cut I AM STERN folding banner
Categories: Case studies
NYU Stern commissioned us to design a unique and tangible promotional piece for the Undergraduate College. We came up with the idea of doing a folding banner that could be easily mailed, but would unfold to a large size for display, like a pennant. We had already designed the branding for the “I AM STERN” […]
Drayton Hall Annual Report
Categories: Case studies
The wonderful-to-work-with team over at Drayton Hall asked us to design their 2011 annual report (which was actually published in 2012). Over the past few years, we reworked their wordmark, redesigned their Interiors newsletter, and created a whole bunch of environmental site signage to guide visitors through their experience at the historic site. Drayton Hall is […]
Three Steps Ahead for Typography
Categories: General updates
An ad (most of which is blatantly ripped off from a vintage 1930s Iron Fireman brochure) that will be running in the LA Printers Fair Show Guide coming up in October. Featured type: the wonderfully dimensional Valuco by Aesthetic Apparatus, and Berber by Letterbox.
Praise for ZYZZYVA
Categories: General updates
Just found out today that our identity/website design for ZYZZYVA was featured on Flavorwire’s “12 of the Most Beautiful Literary Magazines Online.” Flavorwire called zyzzyva.org “the bees knees,” in keeping with the insect theme.
PIASC Graphics Night Letterpress Invitations
Categories: Case studies
The Printing Industries Association of Southern California (PIASC) is the parent organization that sponsors much of the International Printing Museum‘s activities. Each year, PIASC hosts Graphics Night, a gala event at which Southern California printers congregate and schmooze, among other more important things. Graphics Night also features an awards ceremony, where best-of-industry printing and print […]
Brenton Hall Identity and Signage
Categories: Case studies
Every design project is a collaboration. Successful projects take two to tango; the best results happen when client and designer each bring something unique and important to the table. Working with Eli Holtman of the CPM Group (Conscientious Property Management) in Narberth, Pennsylvaia is about as collaborative as it can get. Eli contacted me back […]
ZYZZYVA brand identity, website, and publication design
Categories: Case studies
Identity Design In late 2010, Three Steps Ahead was commissioned by ZYZZYVA, the premiere West Coast art and literature journal, to create an entirely new brand identity, including a redesign of their print collateral, their website, and the magazine itself. (more…)
Incredible Secret Night Shift Knowledge
Categories: Case studies
While perusing through one of the many beautiful type specimens at the International Printing Museum, a looseleaf page advertising “incredible, logic-defying, outrageous secret knowledge” fell out unexpectedly1. Seems that there may have been a Night Shift long ago. Seriously, though, if anyone knows of a film studio or prop house looking for an obsessive level […]
