Super Tuesday Republican Voters Infographic for Scarborough
2012

Scarborough Research asked us to create a very comprehensive infographic for Super Tuesday to explain the data that they had gathered regarding the demographics and media preferences of Republican voters. We went with a simplified type and color palette that we hoped would make the data easy to digest, and wherever possible, we erred on the side of Edward Tufte-esque caution. Featured typeface family is Benton Sans from Font Bureau. Read more about this infographic on the blog.