Wiener Städtische original poster art

This is a very proud acquisition for me: it’s the original, hand-constructed artwork that was used to create a mid-century modern Austrian poster, advertising the Wiener Städtische Versicherung (Vienna Insurance Group). I’ve done a little searching, but I haven’t found any of the actual posters; it’s possible that this was never produced, or it might just be difficult to come by here in the States. Text says Für alle Fälle (just in case). It’s remarkable to me how much went into this art; the letters are all hand-cut and applied with glue. The elliptical orbit shapes were constructed with an elliptical compass, and there are numerous pinholes throughout from where the pins held the string in place. It’s really a treat to see how something like this was created from scratch.

Tags: , , , , , , , , , , , ,

No comments yet.

Leave a Reply