After the success of our previous infographic project, Scarborough Research asked us to create a new infographic to explain the data that they had gathered regarding “Generation Y” fans of Major League Baseball. The goal was to create a piece that felt “baseballish” and sporting without being overly cliché. I’m particularly proud of the angularly-accurate, 3D sliced baseball bat pie graph. Featured typeface families are Verlag from Hoefler & Frere-Jones, and Abril from TypeTogether. Read more about this infographic on the blog.